Sinoboom North America LLC is proud to announce that Paul Waller joins the company as NA Director of Sales. Reporting to CEO Kolin Kirschenmann, Waller will be responsible for overseeing North American business development, plus the regional sales development of Central US.

Bringing 12 years of sales and marketing leadership experience at leading MEWP manufacturers Genie and Skyjack, Waller will spearhead all marketing efforts and help to expand the Sinoboom client base in North America.

“I was excited about the opportunity to grow the Sinoboom brand. My primary focus will be to lead, manage and develop the NA sales team and to provide professional, personal access equipment solutions for North American customers. I look forward to exploring customer needs and connecting with many of you in the coming months,” said Waller.

Kirschenmann comments, “I am confident in Paul Waller’s ability. He has been working for Genie and Skyjack for the past 12 years and has accumulated rich sales experience in the North American construction machinery market. I believe he can bring more value to Sinoboom North America’s customers."

Sinoboom North America LLC also announced the appointment in July of Brad Harrington and Carmine Gibilisco as US Regional Sales Managers.

Brad Harrington will be responsible for driving Western US market excellence. Prior to joining Sinoboom NA, Harrington served in several positions within the equipment rental and sales industry, most recently at Skyjack as National Account Manager.

Carmine Gibilisco’s experience includes more than 20 years of US construction machinery sales with proven growth and results, most recently with Haulotte before joining Sinoboom NA. In Gibilisco’s new role, he will be dedicated to spearheading growth in the Eastern US market.

Brad Harrington and Carmine Gibilisco will reporting to Paul Waller, the NA Director of Sales.

“This brand-new sales team will focus on partner strategy and the execution of go-to-market programs within the US to develop sales and distribution programs. All three of them understand the industry, know US business segments and will position the company to capitalize on the opportunities ahead. I wish them great success in their future roles,” added Kirschenmann.